Alcoholic Sales Ban on Minimarket Still Affects DLTA Sales

Summary

Alcoholic beverages sales ban in minimarket is still affecting PT Delta Djakarta Tbk, though the policy has been implemented since 2015. The DLTA stock-coded beer producer posted a slightly lower 0.2 percent sales in the first semester of 2019 to Rp 388.55 billion from Rp 489.49 billion in the same period of 2018. Besides regulation, “the purchasing power is still the primary pressuring factor on the beer industry," DLTA Director Ronny Titiheruw told Kontan.

Thus, DLTA gross profit decreased 2,7 percent to Rp 273.99 billion in the period from Rp 280.11 billion a year earlier. The Anker beer maker will keep expanding the market in a bid to spur sales in the second half by focusing on sales to ​​foreign tourists. Moreover, Christmas and New Year holiday would also help to increase the company’s sales.

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