BBRI Issues PayLater Cards in Collaboration with Traveloka
PT Bank Rakyat Indonesia Tbk and Traveloka are collaborating to issue PayLater cards as a long-term strategy that allows the BBRI-coded company to make the digital payment ecosystem more comprehensive. “This Co-branding partnership is also in line with our credit card marketing strategy to increase the number of customers among millennials,” Bank Rakyat Indonesia Consumer Director Handayani said.
The PayLater card can also be used worldwide in online and offline transactions utilizing the Visa network. President of Traveloka Group Operations Henry Hendrawan said the card is also a solution for consumers’ needs to book flights and hotels at the last minute, considering that up to now there are still many of them who lack access to credit.